Downtown revitalization brings a wide range of direct and indirect benefits to the entire community. People want to be part of communities that have an identifiable sense of place. A healthy and vibrant downtown is a key component in defining the community's identity.

Physical Revitalization:

• Low-cost and professionally managed architectural enhancement, historic restoration and urban revitalization projects.
• Creation of an appealing and distinctive pedestrian environment rehabilitated storefronts that are cleaner and more attractive to customers.
• Character signage that enhances the building's character better promote the products and services offered.

Economic Returns

• Increased downtown activity by creating unique shopping experience.
• Attraction of new businesses.
• Reduced downtown vacancy rates.
• Increased property values with an improved economic climate.
• Interesting and well-designed window displays.
• Promotes a broader and more appealing business mix.
• Encourages co-operative marketing and special events planning incorporating seasonal promotion strategies.
• Image-building for downtown promotion.

• Renewed community identity and pride.
• Nurturing of public and private partnerships.
• Renewed vision for the future of main streets and the overall community.
• An organized approach that encourages co-operative effort.
• A planning process that enables the community to envision and plan effectively for the future with a warm, human-scale environment.
• Renewed faith in downtown's ability to provide unique, sellable products.
• Renewed attitudes towards downtown's community significance and economic viability through cultural and community events, festivals, parades, contests.